Thursday, January 3, 2013

12 BuzzWords likely 2013

The year 2012 is days gone now and everyone is talking of 2013, even businessmen - big or small. 
Would they be the same as of last year or use different jargon or language to impress upon their customers to enhance their business?
BusinessNewsDaily interviewed small business owners, PR people, entrepreneurs and others to give workers a heads up on which buzzwords they may see in the coming year.
  1. Advertainment -- "Advertising is no longer about interrupting what people are interested in, it's about being what people are interested in."
  2. Phablets -- A mixture of a smartphone and tablet.
  3. Growth hacker -- "A role that replaces traditional marketing roles in fast-growing businesses."
  4. Social learning -- "An individual's learning a skill through observation, without necessarily changing their behaviors or on-the-job performance.
  5. Alphanista -- "Successful women in powerful positions having it all."
  6. Acqui-hire -- "A blend of acquired and hired."
  7. Return on involvement -- A brand that "gets involved with their community will garner better return on their investment by getting involved hosting fundraisers, partnering with schools and giving the local residents a gathering spot."
  8. Inventreprenuers -- "An entrepreneur-inventor hybrid that markets and/or manufactures their own creation."
  9. Twinternship -- "An internship where the student’s mission is to promote the company and its brands using social media such as Twitter and Facebook."
  10. Wantrepreneur -- Someone who hasn’t "taken all the steps necessary to take the leap" intoentrepreneurship.
  11. Minergy -- Someone who uses "minimal energy to get the task accomplished."
  12. Tri-ti-tasking -- "Doing three things at once."
    What about you, if you are a businessman - would you use this vocabulary too?


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