Thursday, December 29, 2011

13 Location-Based Marketing Tips for Entrepreneurs

Scott Gerber is the founder of the Young Entrepreneur Council, a nonprofit organization that promotes youth entrepreneurship as a solution to unemployment and underemployment. The YEC provides young entrepreneurs with access to tools, mentorship, and resources that support each stage of a business’s development and growth.
You want to deliver marketing content that packs a punch and drives sales, but you don’t have a lot of money to spread around. You might want to consider geo-targeting, aka location-based marketing.
Check out these 13 tips for leveraging geo-targeting from successful, young entrepreneurs that have already tackled these questions, and more.

  1. MarketMeSuite
  2. Get Someone on the Ground
  3. Enhance your SEO with Geo-Targeting Tactics
  4. Localize Your Website
  5. Make People Feel at Home
  6. The Tweets Next Door
  7. Look Good on Mobile
  8. Get Good at Free Tools
  9. Facebook Ads: A Favorite for Geo-Targeting
  10. Use Geo-Targeting for Low-Cost, Impulse Items
  11. Geotoko
  12. Scoutmob & Dealmap
  13. Tweak Your Offers
Read in detail about each above at: Mashable


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